Spritz a 9-by-13-inch baking pan with cooking spray. Slice bread into 12 pieces.
Make a slit in side of each slice, large enough to accommodate filling without tearing bread.
In a medium bowl, beat cream cheese, preserves, and lemon rind on medium until well blended.
Spread a little cheese mixture inside slit of each slice of bread. Transfer to baking pan.
In a medium bowl, beat eggs, milk, sugar, vanilla, and salt. Pour over slices, turning to coat. Cover and chill for at least 1/2 hour and no longer than 24 hours.
Preheat oven to 425°F. Drizzle slices with butter and bake for 25 minutes or until golden brown.
Dust with confectioners'' sugar and garnish with strawberries. Serve with maple or fruit syrup.